Terms of Service

These are the basic terms that govern your use of our services. Please read them carefully before engaging with our company.

Important: These terms represent our standard baseline. Additional terms and conditions may apply depending on your specific contract and service package. Individual client agreements may include additional provisions, guarantees, or modified terms as negotiated.

1. Acceptance of Terms

By accessing and using the services of Naplify ("we," "our," or "us"), you accept and agree to be bound by the terms and provisions of this agreement. If you do not agree to abide by the above, please do not use this service.

2. Description of Service

Naplify provides fractional growth team services specializing in direct booking optimization for boutique hotels and vacation rentals. We help hospitality businesses reduce OTA dependency and increase direct revenue through:

• OTA dependency reduction strategy
• Website development and management
• Google Business Profile optimization and management
• Google Ads setup and management
• Meta Ads setup and management
• Email marketing setup and management
• Social media management
• Competitor analysis and market positioning
• Content marketing strategy development
• Revenue-focused website optimization
• Monthly performance reports in plain English
• Quarterly strategic planning calls
• Monthly business development consultations
• Priority support & implementation

3. Service Packages and Pricing

We offer three main service packages:

Growth Starter Package

€1,000-2,500/month - Perfect for vacation rentals, villas and for 10-25 room hotels or motels beginning their direct booking journey

• OTA dependency reduction strategy
• Website development and management
• Google Business Profile optimization and management
• Google Ads setup and management
• Meta Ads setup and management
• Monthly performance reports in plain English

Expected Result: Average 20% increase in direct bookings within 120 days

Growth Accelerator Package

€2,500-4,000/month - Ideal for 25-50 room hotels or motels ready to reduce OTA dependency significantly

• All Growth Starter services plus:
• Competitor analysis and market positioning
• Email marketing setup and management
• Social media management (4 posts weekly)
• Content marketing strategy development
• Quarterly strategic planning calls

Expected Result: Average 30% reduction in OTA dependency within 6 months

Growth Partner Package

€4,000-6,000/month - The perfect path for 50+ room properties or hospitality management companies seeking comprehensive growth

• All Starter and Growth Accelerator services plus:
• Complete fractional growth team services
• Full digital marketing strategy implementation
• Revenue-focused website optimization
• Monthly business development consultations
• Priority support & implementation

Expected Result: Average 40% increase in direct revenue within 12 months

4. Payment Terms

Payment terms are as follows:

• Setup fees are due upon project initiation
• Annual fees are billed annually in advance
• Monthly fees are billed monthly in advance
• Late payments may result in service suspension
• All fees are non-refundable unless otherwise specified

5. Service Delivery

We commit to:

• Delivering services within agreed timelines
• Providing regular performance reports
• Maintaining professional communication standards
• Following industry best practices
• Providing ongoing support and consultation

6. Client Responsibilities

Clients are responsible for:

• Providing necessary access to accounts and platforms
• Responding to requests for information in a timely manner
• Providing feedback and approval for deliverables
• Maintaining their business operations and quality standards
• Ensuring compliance with local business regulations

7. Termination

Termination terms will be specified in individual client contracts. Basic termination provisions may include written notice requirements and conditions for immediate termination for breach of terms.

8. Limitation of Liability

We are not liable for indirect, incidental, or consequential damages.

9. Intellectual Property

We retain ownership of our proprietary methods, tools, and processes. Clients own content and assets created specifically for their business.

10. Confidentiality

We maintain strict confidentiality of client information and business strategies. Non-disclosure agreements are available upon request.

11. Governing Law

These terms are governed by the laws of Germany. Any disputes will be resolved through mediation or arbitration in Berlin, Germany.

12. Contact Information

13. Updates to Terms

We may update these terms from time to time. Significant changes will be communicated via email. Continued use of services constitutes acceptance of updated terms.

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These Terms of Service govern our business relationship and service delivery.
Thank you for choosing Naplify for your hospitality growth journey.